Jim Greco is the CEO and a co-founder of Direct Match. He focuses on product, technology, and the overall strategy of the business. Prior to joining Direct Match, Jim was a trader and software developer at Getco (now KCG Holdings).
Head of Sales, Co-Founder
Kristi Neller is the Head of Sales and a co-founder of Direct Match. Along with contributing towards the overall strategy of the business, she is responsible for leading the sales, marketing, and distribution efforts for the company.
William O'Brien is the Executive Chairman of Direct Match, leading the Board of Directors and contributing to the overall strategy and operational excellence of the business. Prior to joining Direct Match, Bill was the CEO of Direct Edge, leading that company from a small ATS to become third largest stock exchange in the United States
Head of Trading Operations
Shen Lu is the head of trading operations, responsible for oversight of production trading services. He has 20 years experience in front office trading, capital markets technology and client connectivity.
Head of Software Development
Hera Li is Head of Software Development at Direct Match and responsible for architecting and development of the core trading softwares and matching engines.